Satellite Media Tours
Satellite Media Tours, or SMTs, as we affectionately call em. The meat and potatoes of broadcast media PR. Efficient, cost-effective, and a great place to start your tv coverage.
Once you sign on for an SMT, we pitch the tour to news producers who book time slots during the satellite window. In a morning tour, there are usually between 18 and 30 live or live-to-tape interviews. It's a busy morning; and yes, we do remember to schedule in much-needed breaks!
Every detail along the way is covered. Our media team hones the pitch and lines up the media. Our producers design the set or scout the location, prep the spokesperson, oversee all the moving parts, and keep everything on schedule. Our logistics team arranges the satellite feeds, books make-up and hair stylists, and calls the caterer. Our reports team immediately sets up monitoring and begins compiling your reports. Our editors wait anxiously for footage to roll in so they can create all the versions you need. Our digital team builds a multimedia release page and distributes your video online. Our client services folks are available at every step along the way for anything you might need. And our accounting team sends you the bill; yeah, we know this one isn't as fun, but they have to do it.





